At Hyde Creative, we have a passion for crafting smart, delightful brand experiences—through basic human centered design principles. We pursue good communication that makes a strategic difference in organizations—understanding relationships, advancing brands, expanding markets, growing possibilities. 
Partnerships with talented writers, web designers and developers, illustrators, photographers, strategists, and more allow Hyde Creative to produce excellent work on behalf of all kinds of organizations—from startups to nonprofits to corporate giants. Our work remains active in the hands of our clients as they grow and adapt in customer relationships. 
This site only shows a few examples of our work over the years—much of which is strategically confidential. But take a look around…and when you're ready, give us a call. We are currently open to new clients, and always looking for great vendor collaborators.
RACHEL HYDE is the Creative Director of Hyde Creative, founded in 2010 after 13 years in the corporate and agency world. Based in Grand Rapids, Michigan.
Though currently a team of one, I am always looking for junior designers with a passion for excellence.
Clients & TEAMS we've worked with
From small start-ups to foundations to international organizations, we have partnered with some amazing teams over the years. In pursuit of transparency, below is a list of clients we have worked with or are currently serving.
Access of West Michigan (2010)
Adoption Associates, Inc.
AdventureServe (renamed from Confrontation Point Ministries)
AIGA West Michigan, Design for Good & Weekend Blitz
Alexander Marketing (now Blue Flame Thinking)
April Kaiserlain
Artists Creating Together (ACT)
Aurikk Brand Movement Group
Baas Creative
Bay Valley Foods
Beaumont Health (Now Corewell Health)
Blackbird Farms
Bouwkamp Builders
Brian Diemer Family of Races
Bunker Interpretive Center, Calvin College Ecosystem Preserve & Native Gardens
Calvin College Admissions Marketing Department
Calvin Center for Faith & Writing
Christian Schools International
Company Bell
Dooge Veneers
Elevate Studio
Festival of Faith & Writing
Five Star Real Estate
Froebel USA
GiveCamp: Code for Good
Grand Rapids Center for Mindfulness
Greater Hopes, Inc.
Hadley Clinic
Holland Board of Public Works & Holland Energy Park
Hook a Sista Up Collaborative (HASU)
J. C. Huizenga
Kitchen Sage 
LINC Community Revitalization
Machine Star
Making Space Hakomi
Mercy Health, Injury Prevention Department
Mercy Health Saint Mary’s
Monroe Community Church
MOS Xerox – Michigan Office Solutions
Muskegon County Water Safety Task Force
National Association of Scientific Materials Managers (NAOSMM)
National Heritage Academies
NeuroMechanics PT
Nokomis Foundation
Oakwood Healthcare (now corewell Health)
Open Digital
Ottawa House Clay & Glass
Partners for a Racism Free Community
Perspectives Journal & The Twelve (Western Theological Seminary)
Red Hen LLC
RiverRun Press
R.O.I. Design
Saint Mary’s Foundation (Mercy Health Saint Mary’s)
Steelcase Inc
SunEdison Residential Solar
Tella Shoes
The Colossian Forum
The Giving Wreath
The Image Group
The Salvation Army Social Services
The Steelcase Foundation
The Understanding Group
Treehouse Foods
Venn Integration
World Renew
WYCE 88.1fm Community Radio

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