A simple postcard was mailed to the Foundation's fans, and a full size (24" x 36") poster was given to key stakeholders. Moving from a multi-page, saddle-stitched traditional format annual report to a 2-sided poster allowed the Foundation's story to be engaging in a new way, large as life. The illustrations are rich with detail, by the talented Lucy Engelmann.
Annual Report / Steelcase Foundation 2015
Large-format poster (printed 2-sided) with amazingly detailed illustrations surrounding brief stories of those that benefitted from the Foundation's grants in 2015.